This is a great article, one of the few that provides a path way to progress!

Disruptive Innovation is what you are talking about especially regarding your 5 (or 11) star experience, read more about it in Daniel Christain Wahl’s book “Designing Regenerative Cultures”

I have been struggling with motivating others to become active (and activists) regarding plastic waste and other issues and I’m sure the key point we are missing is Disruptive Innovation; making the change the better alternative rather than a miserable choice or obligation (as seen by the masses). This article is a perfect spring board to becoming more effective in implementing regenerative behaviour.

Note. There are a couple of typo (one is a in the paragraph “5 star experience” — the g is missing from ‘bringing’)

IMO: If you make the article a bit shorter (like a 6 minute read) and give it a more punchy title… you should find this gets many readers and more importantly that you can inspire and make a difference.